stories shape what we think is possible
A one-day workshop for your team to read the narratives around you, listen to the people who live them, and design the ones you want to grow.
For foundations, nonprofits, purpose-driven companies, universities and think tanks · 12 to 20 people · 7 hours · in person or online
01
the problem we keep seeing
Many teams have the data, the programmes and the values, and still the message doesn’t land. Often the obstacle isn’t information. It’s the story people already hold about what is possible, which nobody has looked at squarely.
We believe changing a system starts with changing the stories that hold it up. And that is learned by doing it with your own topic, not by sitting through a talk.
02
what we do together
- Opening. We create worlds with stories: a short practice to feel how a story shifts what seems possible.
- Narrative map. We identify the dominant, emerging, contested and missing narratives around your issue.
- Lived experience. We practise listening and telling without extracting, returning voice and power to the people at the heart of the story.
- Narrative architecture. We turn what we've learned into a clear structure: what we say, to whom, from which value, and with what proof.
- From story to movement. We move from story to action: who carries it, where it lives and how we'll know it's working.
03
what you leave with
Each team leaves with five working pieces built on your own topic. A template pack is included so the work can continue, and optionally a 30-day follow-up clinic.
- A narrative map of your field.
- A two-minute story script.
- A one-page narrative architecture.
- A movement plan with first steps.
- Three indicators and a 30-day commitment.
04
how we work
We research before we design. We build on evidence about how narratives shift frames and behaviour, and bring it into practice with your team and your context.
frequently asked questions
Do we need prior experience?
No. We work on your real topic and explain each step.
Can it run at our office?
Yes, or online. We agree this when preparing the session.
What if we're more than 20 people?
We suggest the 2-hour introduction, up to 30 people, as a first step.
How much does it cost?
It depends on group size and format. Request a call and we’ll send a tailored proposal; there is a solidarity rate for small nonprofits.
let's talk about the story you want to move
We communicate a complex cause and want to do it with rigour.
We have the data and the programmes, but the message doesn't move.
We want to listen to people who live the issue before we tell it.
Our team needs a shared language.
We want to know whether our story is changing anything.
request a call
Tell us about your team and the story you want to move. We reply with a tailored proposal.